Advertisement Ideas: Why You Still Suck At Business!!!
The reason you still suck at business could be attributed to you not following these 4 basic agreements. On Friday I saw first hand why a so-called marketing expert continues to struggle in his business as I called to ask about his donation to The American Cancer Society Relay For Life and his answer it is out of my hands I made a formal complaint against you with The American Cancer Society. He violated agreement #1 and now I see why he has jumped from client to client with little or no success.Like many so-called entrepreneurs in South Florida he was all flash no cash, good talk but no execution, and more promises without delivery. What was funny is the donation was only going to be $18.70 and all he had to do was visit http://main.acsevents.org/goto/jdogg2 and make a donation. Another gentleman who wrote me on Facebook and told me to remind him about the donation which I did several times and guess what still no donation. Again a gentleman that shows pictures of his fancy car and fancy house but doesn’t deliver on his promise. Then there are those who said they would participate in POINTS FOR THE CURE BASKETBALL EDITION AND DONATE $.10 per point their team scored and still haven’t made a donation. By not being impeccable with your word you are doing yourself and others a disservice and probably costing yourself business that is going to a competitor who is impeccable with their word. Remember one oh crap will ruin a 1000 at a boys. This could be why you still suck at business.
The second principle is very important as it is important for you to do what is right in your heart and not take anything personally. I used to get upset when people would come to The WRPBiTV Studio to tape a segment for my TV Show The Anything Bucket, which airs on www.wrpbitv.com on Tuesday at 6:30 PM EST and not buy their clip as I believe the clip is well worth the investment of $150. Then I realized it wasn’t about me at all and I shifted to be thankful to and grateful for those who did purchase their clip. Those that understand the value of having the clip as part of their marketing mix are those I choose to do business with and to recommend. It is very interesting to hear why people do not buy their clip and then I remember that there are two types of people in the world action takers and excuse makers. Those that are proactive with advertising and implement sound advertising ideas and make solid advertising choices are the ones who are successful while the others still suck at business.
Don’t assume that people will be driven by the same divinity that you are driven by. Don’t judge by what someone wears or what someone drives or by where someone lives as many people who don’t look like they can afford your products or services actually can or may have a way they can be of service and value to you. I always say share who you are and what you do and why you do it and you will be successful and if you don’t you will see why you still suck at business.
The idea of always doing your best should become second nature. The Special Olympics oath is a great mantra to adopt in your business.If you are not doing your best you may be able to see why you still suck at business.
I asked some if they had a public relations strategy and budget and the answer was no. Guess what my immediate reaction was? Yes you guessed it this is why you still suck at business. If you do not have a way to create a buzz, generate brand awareness, engage the public, or a budget to do so you will still suck at business.
If you do not have a marketing strategy you will still suck at business in a few months if you last that long. I have lived in South Florida for 42 years and I have heard I am working on or I am going to so many times that it becomes a reaction to ask what are you doing, why are you doing it, and how are you marketing it. I met with someone who started a DJ Business and I asked do you have a marketing plan and a budget. His answer was now so I gave him some things he could do for FREE to get started like start a FACEBOOK Page, A Twitter Account, and a LinkedIn Account and give people good content. I pointed him to wix.com. Guess what he hasn’t taken action to do anything. This is why he still sucks at business. One has to take action and have some type of budget to be successful.
The answers to why you still suck in business is simple because of your actions and your lack of execution. If you do not plan your work and work your plan you will suck at business. I recommend that before you do business that you have a plan to know who your target audience is and how you are going to reach them and a budget to reach them.
