³ If clouds are full of water,     they pour rain on the earth. Whether a tree falls to the south or to the north,     in the place where it falls, there it will lie. ⁴ Whoever watches the wind will not plant;     whoever looks at the clouds will not reap.

⁵ As you do not know the path of the wind,     or how the body is formed^[a] in a mother’s womb, so you cannot understand the work of God,     the Maker of all things.

⁶ Sow your seed in the morning,     and at evening let your hands not be idle, for you do not know which will succeed,     whether this or that,     or whether both will do equally well.

          In thinking and reflecting upon this verse I thought of how many business people have turned down opportunities and made excuses only to see their business fold.  There is an old adage that it takes money to make money and this is true especially when it comes to marketing your business properly.  The key is to create a customer/client funnel for your business that continues to grow your brand and build your revenue. In business today it is important to have a few products and services to offer the consumer/client  that are synergistic with what you do. For example you are a health and wellness coach and you have a chance to bring on new products through www.rejuveneticsglobal.com but you make excuses as to why not to offer these to your clients/customers and they find out about tem elsewhere and decide to go with another coach. In investing in many ventures that are synergistic to what you do you you open up more revenue streams so that when one aspect of your business is slow the other aspects will pick up the slack. The one thing you must do is market yourself and create a brand that people know, like, and trust.  In building awareness you will need to hit on all aspects of marketing and advertising so as to be seen where your customers/clients are.

Advertisement Ideas: How To Choose What Ventures To Invest In!!!

 On must have a strategy that is proactive and creative in today’s marketplace or else they will fall by the wayside. I have seen so many brick and mortar businesses close their doors because they did not make the right choices. This leads to the question as to how do I choose what ventures to invest in? The first thing is to understand what marketing venture makes sense for your business, If you are catering to a demographic of 25-54 year olds you don’t want to advertise in a 55 plus community. If you are a women’s clothing boutique you may not want to advertise in Men’s Journal unless you are gearing your strategy to have the men buy gifts for their loved one or female colleagues.  In an ideal world where you had an unlimited budget you would be everywhere you could, however the reality of the situation is you need to spend your  marketing and advertising dollars wisely. Here are ten things to look at when deciding on what ventures to invest in:

1: Does the venture fit into my goals and objectives?

2: Does the advertising reach my desired target audience?

3: Have similar businesses to mine been successful with this type of venture?

4: Is the venture measurable meaning can I track the results?

5: What are the benefits of the venture?

6: What is my time commitment to the venture?

7: Will the venture enhance my business and create a buzz?

8: Will the venture create brand and customer loyalty?

9: Will the venture create shirt term or long-term capital?

10:  Will the venture be one where I can continue to be of service and value to my clients/customers?

 When investing in different ventures it is important to attract customers and keep them. ask yourself where am I investing in my business and how effective are these investments. In the process of securing and keeping customers/clients you must look at all aspects of the business. How is your customer service, what are you doing to enhance the customer experience, how are you using your logo, what excuses are you making, where are you promoting your business? These are all questions that need to be asked when investing in many ventures.

 How will you stay positive? Invest in many ventures?