Advertisement Ideas: Roll Up The Sleeves And Get To Work!

 In my business consultations I tell my clients all the time it is time to roll up the sleeves and get to work. I believe it doesn’t matter who the governor is, who your mayor and council people are, who you state senator is, who the president is because in the long run they have very little impact on your business. It is you who will determine your level of success. It is you who will find the right people to help with your marketing and media relations. It is you who will build your brand. The decisions will be yours as an entrepreneur. Sure you will delegate your responsibility but when it comes to the success of your business it lies with you and only you.  If you choose not to advertise and your business slows down that decision is on you not your competition, not the economy, not your workers, and not any other outside influence. I speak to many entrepreneurs and I hear so many excuses that I say okay which are you going to be the excuse maker or the action taker?  The key to have a successful flourishing business is to work on it everyday and make sure that you are creating brand awareness daily. Ask yourself how am I rolling up the sleeves and getting to work? What can I do differently?

 In rolling up your sleeves and getting to work you will begin to reap many benefits like a buzz in the community, customer/client loyalty, and of course increased cash flow. I was out collecting donations recently after delivering my All You Have  To Do Is Ask Presentation when I came across a jewelry store and the owner said I am not interested things are slow. Granted I look like a salesperson when dressed in a suit and tie but I am also a potential customer who can also refer people business. I said to the gentleman to bad as I could have brought you some people. He argued and said not in this economy I simply asked him when was the last time you called customers you haven’t seen in a while?His answer I don’t do that. I said okay maybe you should consider adding that to your mix instead of complaining, and I left.  Think had he rolled up his sleeves and called 10 previous customers and asked for referrals  he may have  seen a jump in his business.  When things are slow that is when you should be making personal contact with people and letting them know you are still here to serve them and asking them if they know 2 people who can benefit from you services. Remember that every encounter you  have is a chance to build a stronger customer/client base and to enhance the customer/client experience. Continue reading Advertisement Ideas: Roll Up The Sleeves And Get To Work!!!