Advertisement Ideas: How To Pay It Forward

When I do consultations with businesses I am often asked how can I pay it forward. I usually answer find a charitable cause that you are passionate about and research programs that you can participate in and then create a marketing strategy that will promote how you are paying it forward. One of the charitable causes I am involved with is The American Cancer Society Relay for Life in which I participate annually, this year my website that you can visit to make donations is http://main.acsevents.org/goto/jdogg1. I mention this as I use my involvement in this cause to garner free publicity for my business. Last year I wrote an article JDOGG Barks to Assist Cancer Patients, this article appeared in several local newspapers, and on many radio station web sites as a result of paying it forward I was able to garner a few emcee bookings. Continue reading Advertisement Ideas: How To Pay It Forward

Marketing Strategy- Building The Program

I am often asked what makes for the best marketing strategy? My answer is generally to do what works for you and reaches the desired audience for you. Think of you as being in the center of the circle and you want to reach people inside and outside the circle. You put together a survey and you determine the audience. Then it is time to find effective marketing tools.

Using Effective Marketing Tools

Category: Marketing Strategy

Marketing Strategy: Effective Marketing Tools

Marketing Strategy- Building The Program