Strategic Marketing- Aligning With Charitable Causes

As I began to post my new endeavor I began to think about strategic marketing and how to align with charitable causes. Since I was 11 years old I have supported charitbale causes that resonate with me. My backyard carnival for The Muscular Dystrophy Association was my first foray in utilizing strategic marketing. The plan was to get the kit, read all the material, and then set up the backyard carnival. Continue reading Strategic Marketing: How To Align With Charitable Causes

Enhancing The Customer Experience- Strategies

As a business owner or represenatative of a business it is important to remember that the customer experience should be a positive one so that the customer will share their positive experience with others. I have a philosophy in business that you never know who youare talking with be it in person or on the phone so make everyone feel important. Continue reading Enhancing The Customer Experience

 Leadership in Business- The Circle of Influence

           How many times are you asked as a solopreneur who is in your circle of influence and how do you show leadership in business? Think for a minute who are you surrounding yourself with? Who do you admire? What books are you reading?  There is a quote that great leaders vibrate and resonate with others. What vibration are you giving off? How does your story reach the hearts of those you come in contact with? Continue reading Leadership In Business

Community Outreach- A Branding Tool

I am very prideful of the fact that since age 11 I have been involved in some aspect of community outreach from hosting a backyard carnival to The Muscular Dystrophy Association to traveling overseas as a U.S. Peace Corps Volunteer their remains one contstant that community outreach will asssit in building your brand. Continue reading Community Outreach

These are easily recognizable logos as these companies have established their brand and thus demonstrate the importance of Brand Awareness.

Brand Awareness- Who Are You?

When developing your personal brand you want to ask yourself with my brand awareness what 3 things do I want to be known as? Continue reading Brand Awareness: Building Your Personal Brand

I often take the stage and immediately start using inspirational quotes like this one from Mother Theresa, “Do not wait for another, do it alone, person to person.” I have found this to be an effective way to entice my audience as I continue to deliver my presentation. I utilize many quotes from Mother Theresa as they resonate with the audience and give me a win from the beginning.

When using quotes it is imperative that they are aligned with your message if you are using quotes about reaching out to people then be consistent with your message. Continue reading Using Inspirational Quotes To Grab Your Audience