Advertisement Ideas: Time To Take Action!!!!By Advertisement Ideas
Advertisement Ideas: Time To Take Action!!!!
What is on the horizon for you that will propel you to take action and maximize your message? Have you been wanting to promote your business, however you have held back because of the perception that you can’t afford to or that the perceived risk is too great? I am here to tell you today that it is time to take action and listen to the options that are being presented to you so that you will be on the top of the mind of the consumer when they are ready to purchase your product or service. How many times have you uttered the words I am not interested only to miss out on what is a great opportunity. I run into many people who tell me I am not interested before I even explain what I am offering. The other day I was calling businesses to offer them a FREE 6 minute segment on my Internet TV Show, The Anything Bucket, which airs on www.wrpbitv.com at 8:00 PM EDT on Wednesday. I was surprised by how many people did not want to appear on the show. I heard excuses like I don’t have time to come and tape the show, I have tried internet before and it hasn’t worked, I even had one person tell me I did a show at that station and didn’t see an increase in my sales. I thought to myself you do no have time to take action and come to the studio to tape a segment that you can show to potential clients. I explained to the person who stated that they tried internet advertising before and it didn’t work for them that this is not advertising it is a TV Show with 48,000 viewers of which 77% are in your local area so you should take action and do the segment so you have something to help build credibility. To the man who said he did a show and didn’t see an increase in sales I didn’t even dignify with a response because if the segment is leveraged properly it will create responses and thus leave the guest in a position to close the deal.
It is when you create an idea then take action to implement the idea that you begin to see results. The opportunities to take action are all around you. It is up to you to see the value of taking action on the idea. I am asked all the time JDOGG why do you do so many things? I always answer because the more platforms I can present to someone the better chance they have to maximize their message. Think about how many opportunities you haven’t acted upon because you made excuses. Look at all the opportunities and take action on the ones that resonate with you. In advertising it is important to be an action taker and have a consistent message in all that you do.
Advertisement Ideas: Ways To Take Action!!!!
The first thing to do is to decide on what opportunities resonate most with you and take action on those. Ask who do I want to reach and how can I best reach them.
I always recommend that you keep trying and you keep tweaking your plan. I emcee The American Cancer Society Relay For Life of West Boca Raton, FL each year. I also raise funds for this event. I am often asked why I donate my time? My answer is because you never know who you might meet at the event and many times they may be seeking the services I provide. By being involved with this charitable endeavor I also gain credibility as people like to do business and use the services of those they perceive to be giving back to the community.
I have found many people will speak about doing something and they never do it for a variety of reasons. It is the action that you achieve. I remember when I was involved in The Jaycees a group of people talked about raising money for the 1st Lady’s Pet Charity. They held meetings, they had votes, they filed paper work, and they met some more. They never got the project off the group. I took it upon myself to secure items for a silent auction to be held at one of quarterly conferences and when the conference came I went to the finance meeting and they approved the project and in matter of about 6 hours I raised nearly $2000 for the charity. I did say I am going to make phone calls, I made the phone calls, I knew what I was asking for and the results were amazing as most people I called said yes they would send an item. The key is in taking action.
As you decide to take action make it a point to know what you want to accomplish through your action. Don’t look for excuses put them aside and move forward in a positive direction to your goals.
It is in taking that first step that you begin to achieve success. In advertising it is important to have a plan that puts you in front of your desired audience every day.
Jonathan JDOGG Lederman is available to speak to civic organizations, professional associations, business groups, and others who seek the tools to take action to achieve success while maximizing their message. To book JDOGG call 954-254-8227